How is Data Analytics transforming the FMCG industry?

The current landscape for for FMCG industry has been growing at a rapid pace for a long period. Despite the positive growth prospects of the industry, its trends continuously change based on dynamic consumer behavior. Depending on the changing consumer needs and demands, there is a sudden shift in strategic decisions, FMCG companies have to get used to.

Source : https://datafloq.com/read/how-data-analytics-transforming-fmcg-industry/11693

Date : January 12, 2021 at 11:06AM

Tag(s) : #DATA ENG