Is AI Disrupting the Field of Behavioral Change Marketing?

Artificial intelligence is intended to mimic the behavior of humans. However, AI technology can be applied in reverse – it can be used to change human behavior. There are a number of reasons AI can be great for social engineering, especially in the field of marketing.

Source : https://www.smartdatacollective.com/is-ai-disrupting-field-of-behavioral-change-marketing/

Date : November 26, 2019 at 09:35PM

Tag(s) : #DATA ENG